Paradyes entered Shark Tank India Season 2 with semi-permanent hair colours aimed at consumers seeking vivid shades. The company asked for ₹65 lakh for 1% equity, implying a ₹65 crore valuation at the start of the pitch.
The founders accepted ₹65 lakh for 2% equity. The announced deal provided the full requested capital while placing the company at a ₹32.5 crore post-money valuation.
Paradyes remains active through its official online store, where it offers semi-permanent colours, bleach products, colour-care items and shade combinations. Its catalogue continues to centre on bright fashion colours rather than conventional permanent dye alone.
Inc42 identifies the Ahmedabad company as an active consumer-services startup and records the Shark Tank-linked funding round. The company has also continued adding products and maintaining a substantial direct-to-consumer web presence.
The before-and-after change is visible in commercial continuity and catalogue breadth. Paradyes arrived in the Tank as an emerging colour brand seeking capital for scale and has remained active with a broader range and continuing online distribution.
No recent audited revenue or profit figure was available in the sources reviewed. Hair-colour results vary by starting shade and treatment, and users should follow ingredient, patch-test and application instructions provided for each product.
As of August 25, 2026, Paradyes continues operating as a specialist hair-colour company after its ₹65 lakh deal. Its live catalogue and funding record are verifiable, while current revenue, profitability and valuation remain undisclosed.
Sources: Paradyes official store; Inc42 company profile; Season 2 pitch record.