Entertainment - The Rising Founder

Mirzapur’s advance-booking curve is the real product-market-fit signal

Advance ticket sales climbing from 20,000 to 55,000 in the days before release is a cleaner signal of…

Launching the soundtrack days before the film itself, with the entire cast present, is a deliberate sequencing choice…

The three-day turnaround from public callout to handwritten apology in Shweta Tiwari's online abuse case is a small…

Yash's Toxic posting a massive opening day despite scathing reviews shows how far star power and pre-release marketing…

Moving a film to streaming just six weeks after a modest theatrical run shows how quickly content businesses…

Shivangi Joshi's plain, unambiguous Instagram denial of a viral fake video is a reminder that in a misinformation…

T-Series betting on a Khosla Ka Ghosla sequel two decades after the original is a reminder that a…

Awarapan 2's 43.5% single-day jump on its second Saturday, after a slow midweek, is a useful demand-curve pattern…

Govinda's Rs 100-crore legal notice over AI-generated deepfakes is an early example of a legal strategy public figures…

Yash's Toxic sold Rs 35 crore worth of tickets before a single paying audience saw the film —…